Last time we thought about ways to trim the message. This is not to appease the unsubstantiated claims that people cannot concentrate like they used to (evidence suggests otherwise). Rather it is to enable the central truth of the message to come across more clearly, rather than being hidden by excessive padding.
The other side of this matter is that central truth. Is it too “big?” Sometimes we simply try to cram in too much information. Our main idea takes forty-eight words to summarize. This is a problem. I think it is important to realize the value of the cumulative effect of effective communication. Communicate effectively a biblical truth this Sunday, then another next Sunday, let them build. This is so much more helpful than trying to achieve everything in every message and effectively achieving very little because it was all just too much!
I suppose it is harder to put it more clearly than Andy Stanley (which is often the case, to be honest!) . . . just preach one simple truth.
I’m tempted to make some analogy along the lines of comparing the ineffective feast people offer to someone who has been starving, when actually what they can effectively assimilate is a small dose of something specific (but the feast feels like you’re feeding them, even if they do end up with no benefit from the overdose) . . . I’m tempted to do that, but that might be unnecessary elongation of this post.
One simple truth.






























































So a lot of people endorse Haddon Robinson’s Biblical Preaching but seem to miss the prize jewel in the book – the Big Idea. They may use the language, but many miss the point. We’ve thought about the Big Idea in terms of communication, and in terms of biblical studies. One more:









Over the past few years I’ve come across quite a number of people who talk about preaching and recommend Haddon Robinson’s book, but don’t really understand Robinson’s teaching on the subject. It seems that some people are impressed with aspects of the book, Biblical Preaching, but don’t really grasp some of the core teaching of it. In particular, the nature and power of the Big Idea in preaching. Today I’d like to focus on communication, but will continue the series tomorrow in respect to biblical studies, then finish with a focus on the Spirit of God. Do we really get the Big Idea?