There is a phenomenon, actually not uncommon, that we might call the feel-good sermon. In it the preacher begins with the text and then shares several points that are somehow linked to the text. The points will be put in terms that are comfortable and reassuring to the listener. The listeners may well walk away feeling vaguely blessed and certainly positive in their view of the speaker.
However, this kind of sermon typically does not engage fully with the text. Often issues like sin or judgment will be skirted around or offered merely in non-specific euphemisms. Thus the tension in the text is not really engaged, nor resolved. This probably means that the same tensions in the lives of the listeners are neither engaged, nor resolved.
Let’s beware of preaching feel-good sermons rather than biblical sermons. It is possible to preach the Bible in a very engaging, encouraging and even positive way. It is possible to preach the passage properly, even in a “seeker-friendly” setting. In fact, if our main concern was the listener, wouldn’t we feel obliged to really engage fully with both text and listener? The feel-good sermon seems to be a short-cut to happy handshakes, but it falls short of engaging both the text and the listener. So perhaps the motivation is more fear and the preacher’s personal comfort than it is the motivation of a true minister?