Remember that you are not preaching to some kind of super-saintly collection of elite spiritual warriors. You are preaching to ordinary people. Ordinary people have doubts that they don’t think they’re supposed to have. Ordinary people generally feel tired and short on motivation. Ordinary people often have fears that may be unfounded but still feel ever so real when they lie awake at night. Ordinary people think they struggle, but everyone else has it all together in life. Ordinary people sin. Ordinary people, even after responding to the gospel of grace, still feel that their standing before God depends on their own effort and spiritual “success.” Ordinary people already feel guilty about several things, not least their lack of proactive witnessing. Ordinary people are very ordinary. This has implications in how you present yourself, how you present the message, and how it is supposed to intersect with their lives. We preach to very real and very ordinary people.