Take a Good Thing and Make It Better

Ideally the passage is studied fully, leading to a strong passage idea.  Then the congregation is taken into account and a message idea is formulated.  Great!  That’s already put the message into a league above many that lack such unity.  But just having a big idea or message idea is one thing, having a good one is another.  Some preachers try so hard to be pithy and clever they’ll sacrifice the idea on the altar of wit.  Don’t do that.  Others have ideas that are almost as long as the message itself.  Maybe more accurate, but they won’t communicate well, they won’t stick.  So how to refine a long idea?  How to take a good thing and make it better:

1. Write out the idea and count the words. I’m not a huge fan of rules in preaching, but several writers have suggested the idea should not be more than 15 or maybe 18 words in length.  I tend to agree, although it’s a flexible guideline rather than a rule.  If you need more, use them, but in reality most ideas could be refined without harming them.

2. Evaluate it phrase by phrase and trim words. Don’t say in six words what could be said in two. Are you using roundabout ways of saying something?  Could you be more direct?

3. Could internal lists be summarized? Within the idea you may have two or three qualifiers for an element, perhaps qualifiers that will be points in the message.  Consider whether these are needed at the level of the idea, or whether a summary term might be more memorable.  If the message is preached well then that summary word will be explained and defined by the message anyway.

4. Is there a more memorable option available?  Some will give up too much to make this step.  Don’t.  But if there is a song title, pithy phrase, play on words, movie line or contemporary proverb that can be adapted to add memorability to the idea, consider it.

Often just getting the idea in any form takes a lot of thinking.  But if you’ve got any energy and time left, consider how it could be leaner, meaner, more precise, more memorable.  None of us get a killer big idea every week.  Even the authors of preaching books only share the strongest few they’ve managed in years of ministry!  But effort invested here is effort well spent.  Work on the idea pays dividends in the message – you’ll be taking a good message and making it even better!


One thought on “Take a Good Thing and Make It Better

  1. Couple things that this reminds me of with Robinson’s Biblical Preaching:
    First, Robinson made a call for simplistic words, a high percentage of monosyllabic words, and straight-forward sentence structures. Since reading the work, I’ve tried to think about speaking this way even in everyday conversations.

    Another thing your post reminds me of is the struggle I continue to have following Robinson’s charge to succinctly capture the “subject” of a passage. I tend to preach longer passages, so the subject, or what the passage is talking about, is much larger than one pithy question. Or at least, I don’t think so. I enjoyed the exercises in his book, but need more help here.

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