If you are a preacher, then you are a leader.  Your self-esteem may not say so.  Your mannerisms and style may not say so.  Your church structure may not say so.  But when you preach, you have the influence of a leader.  Of course it is easy to be a poor leader.  You can undermine the whole thing by your style, your ego, or your lack of planning, not to mention your life out of the pulpit.  But it is important to remember this; when you preach, you are a leader.

So preach the Word with relevance.  Leaders know the people and know their needs.  Leaders know that there is no time to waste on interesting trivia when life change is needed.

So preach as a champion.  This does not mean that you preach with a trophy on a stand next to you.  This means that you champion the values and goals of the church.  Don’t fall into the trap of perpetually plugging programs in the preaching.  That gets old really fast and confuses the communication.  Plug and promote programs in the notices / announcements.  But while preaching deliberately present the values and vision that hopefully underlie those programs.  This is all secondary to the primary concern of preaching the specific text with accuracy and relevance, but there are numerous ways to appropriately pursue “secondary” goals while communicating.  If your church’s values and vision are biblical, then there will be numerous opportunities.  And if it doesn’t fit, don’t do it.  But when it does, take the opportunity to be a champion, to be a leader.